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While Knowlton is usually a quiet, peaceful little bundle of joy after five o'clock in the afternoon when it comes to Christmas there is one special night when the streets are alive with music, people and shoppers who crowd the village to take advantage of what is called Midnight Madness where local stores and restaurants are open until the wee hours of the morning to allow locals to come out and shop and meet friends and neighbours downtown. (photo courtesy of Brome Lake Books)With the twinkling of the lovely lights of the Knowlton Festival of Lights going on and the chance to grab a glimpse of the most beautiful Christmas Tree in Brome Lake that rivals Rockefeller Plaza, Midnight Madness is becoming another one of many anticipated events in Knowlton!
With the support and encouragement of the local Chamber of Commerce of Brome Lake and the many merchants and businesses who want to come together to enhance the Knowlton Experience to the maximum, once again, Knowlton, the heart of la Ville de Lac Brome, was witness to another session of late night carrying-on!
On Saturday, December 13th, the Brome Lake Midnight Madness took place where many shops and restaurants stay open until midnight. People flocked in to the village to discover the specials during this crazy night of shopping in the village of Knowlton! Music was in the streets, bonfires were blazing, sleigh rides and entertainment with the Santa's Elves was be offered between 4 to 9 pm. It was all you could dream of for a perfect 100% Christmas atmosphere!
Knowlton Stores & their donated prizes and the winners!
Naturally, given the small population of our little piece of paradise in Quebec no-one is expecting Knowlton Road to look like Saint-Catherine street in Montreal...that's not we're all about! We like our quiet times but even my gramma occasionally liked to nip into the Sherry bottle and break out the harmonica once and a while! Heck, Midnight Madness is a special time to stay up late and go from store to store almost like a Hallow e'en for us grownups!More than just shopping...the merchants and galleries of Knowlton create an experience for visitors, providing goodies and treats to keep warm as well as low prices and special products that are not available in your big ole' box stores down the road in Cowansville!
Station Knowlton – Collection of Putumayo CDs Rryan Gautier
Le Shack – A Funky Necklace and an Elle Lunch Bag Colette Ferland
Jouets du Village – Susan Brabeau Puzzle Meagan Patch
England Hill – Weave of Life Dish Maureen Foster
La Vie Sucrée – Nut Cracker Music Box Scarlett Forester
Woolrich – Soft Faux Fur Blanket Cindy Perkins
Jones New York – Black Pashmina Scarf Carolyn Smart
Clémentine – Christmas Apron Matthew Woodard Page
Camlen – Antique Wooden Basket Mike Allnut
Bromewood – Seashell Wreath with Candel Gail Howell
Galerie Knowlton – Lampe Berger Scent Lamp Gabrielle Pharand R.
Ma Bille – 20$ Gift Certificate Liette Compagna
Sandila – 25$ Gift Certificate John Dingman
Brome Lake Books – 25$ Gift Certificate Shelly Whitford
À La Carte – 25$ Gift Certificate Eva Dobbin
Panier Champêtre – 25$ Gift Certificate Gabrielle St. Pierre
Restaurants
Carpe Diem – Screen Print Micheline Vandry
Star Café – Two 10$ Gift Certificates Michelle Messier
Le Relais – 50$ Gift Certificate Myrna Joneas
Le Café Floral – Lunch for Two Gift Certificate Aline Carel
Café Inn – 25$ Gift Certificate Winnie Sherrer
Who knows? With the annual growth of this late night midnight party maybe there is a chance to do a summertime version so guests can enjoy the madness in their golf-pants and crocheted shawls instead of Kanuks and Mukluks!
Congrats to everyone involved and thanks to all the visitors who made it a success!
posted by DestinationKnowlton.com on Tuesday, December 16, 2008 
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